{"id":12568,"date":"2021-01-07T14:37:52","date_gmt":"2021-01-07T19:37:52","guid":{"rendered":"https:\/\/sevencycles.com\/7\/?p=12568"},"modified":"2021-01-07T14:37:52","modified_gmt":"2021-01-07T19:37:52","slug":"seven-cycles-24th-anniversary","status":"publish","type":"post","link":"https:\/\/sevencycles.com\/7\/seven-cycles-24th-anniversary\/","title":{"rendered":"Seven Cycles’ 24th Anniversary"},"content":{"rendered":"

Twenty-four years ago today, on January 7, 1997, four bike industry veterans launched the foolish idea of building custom bikes for everyone.\u00a0 The industry called us crazy \u2013 and worse.<\/p>\n

More than 30,000 custom bikes later, we haven’t yet accomplished that goal, but we think we’re well on the way. We will make it so long as we keep listening, learning, riding, working with our hands, and innovating.<\/p>\n

So much has changed over the years.\u00a0 Unfortunately, we rarely look back at how Seven has evolved.\u00a0 But even a quick sideways glance shows us that our first bikes have little in common with our latest designs.<\/p>\n

\"new-vs-old-hightail-and-first-seven-ever-built\"<\/a>
Seven’s first bike next to our latest model. Seven’s original steel mountain bike and our 2021 Hightail XX mountain race bike.<\/figcaption><\/figure>\n

Well, not everything has changed. Three of the original four founders are still “leading” the company. \u00a0In fact, seven of the first ten full-time employees still work with Seven.\u00a0 Sometimes it feels more like a family than a business.<\/p>\n

\"\"<\/a>
Pictured from 1997 are Kirk, Mike, Tim, Bernard, Skip, Maxwell, and Lisa. Not pictured are Jennifer, Matt, and Rob. Photo: Matt O’Keefe<\/figcaption><\/figure>\n

When asked about the anniversary, Seven’s first founder, Rob Vandermark, looked up from his latest pile of prototype parts and sketches and said, “What?\u00a0 Who’s anniversary?”<\/p>\n

Regardless of Rob’s confusion, we’ve had an unbelievable journey so far. We might share some of the less embarrassing memories throughout this season.\u00a0 For better or worse, we’re still crazy after all these years because we’re pretty certain we’ll accomplish our original goal within the next 24.<\/p>\n

Stay tuned.<\/p>\n

Your Seveneers<\/p>\n","protected":false},"excerpt":{"rendered":"

Twenty-four years ago today, on January 7, 1997, four bike industry veterans launched the foolish idea of building custom bikes for everyone.\u00a0 The industry called us crazy \u2013 and worse. More than 30,000 custom bikes later, we haven’t yet accomplished that goal, but we think we’re well on the way. We will make it so … Continue reading “Seven Cycles’ 24th Anniversary”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1203],"tags":[],"class_list":["post-12568","post","type-post","status-publish","format-standard","hentry","category-history"],"_links":{"self":[{"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/posts\/12568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/comments?post=12568"}],"version-history":[{"count":5,"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/posts\/12568\/revisions"}],"predecessor-version":[{"id":12580,"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/posts\/12568\/revisions\/12580"}],"wp:attachment":[{"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/media?parent=12568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/categories?post=12568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sevencycles.com\/7\/wp-json\/wp\/v2\/tags?post=12568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}