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Current Lead Times: Simple-Custom Framesets: 1 week. Full Custom Bikes: 7 weeks.

U.S. Built Custom Bicycles in Titanium and Titanium-Carbon Mix

Future Leap

Axiom S Frame and Fork

We had an email from a rider currently in the process of getting a Seven. He had questions. A lot of them. And chief among his concerns was how we could possibly design a lifetime bike for a rider who would, himself, change over time.

These are legitimate concerns, and we put a lot of time and energy into exactly these challenges. People’s bodies do change over time, for better and for worse, so when we propose a design, that design has to be as durable as the frame materials we use. It all has to last a lifetime. So what do we do?

For us, all the variables are within our control. Head tube length and angle. Seat tube angle. Head tube extension. Unlike stock bikes, which have fixed geometries and only get adapted to a rider with spacers and saddle placement and stem length, we are starting from the rider’s perfect position, with everything centered over the wheels and no adjustments necessary. So, we start with that advantage. Once we arrive at that position, and our partner shops are good at finding it, we design so that the bars can go lower as you get fitter and/or higher as you get older and less flexible. Building in that flexibility isn’t difficult, as long as you are starting from the right point.

All of which brings us to the very idea of comfort. When it comes to your comfort, you are the expert. You either feel good or you don’t, and no fitter should tell you that you are in the correct position if it doesn’t feel correct to you. A first custom bike can be something of an epiphany. We realize that we have always been adapting to bikes, sometimes in big ways, sometimes in small ways, so we are used to being uncomfortable.

The first spin on a custom bike you think, “Oh, wow. Everything is in the right place.”

We can’t stress enough that your comfort is something you feel, not something a fitter or bike designer can prescribe. That’s why your time with a fitter will be so important. The fitting gives us that good starting point, and our personal interview with you provides us the context to understand how flexible our design needs to be. We have built 30,000+  frames this way with excellent results. We know it requires a leap of faith on your side, but we have the data to suggest it’s not as long a leap as it appears.

The Overlooked Awesome, Part V

The Overlooked Awesome is about all of the great things you can get out of a custom bike beyond the perfect fit. Check out installments I, IIIII and IV.

Part V is about the future. Time, as nearly as we can tell, is uni-directional, the present sprawling relentlessly forward into the future. We get older. Our interests change. How and where we ride changes, too, our relationship with the bike.

So when we design a new bike, we think about how it will be ridden in 5 years, in 10. We make lifetime bikes, so we think about how the rider will change in their lifetime. We design in adaptability. Will a road bike become a commuter? Will a commuter be ridden on tours? Will a trail bike do some bike packing?

There are all sorts of ways to future-proof a frame design. For example, we can make a headtube a little longer, rather than depending on spacers to achieve a desired bar height. That leaves the rider the option of adding spacers later, when maybe they are less flexible. This the fit-related future.

Or maybe we’re working on a cyclocross race bike that the rider will eventually use as a winter commuter. We add fender mounts. This is the use-related future.

Many of these things are simple to do, but our experience is that when people buy a new bike, they buy the bike they want right now. As designers and as builders, it’s our duty to help them think about the longer term, and to make sure we are designing in as much value as they can get from their Seven over its entire lifetime.

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The Next Generation

Assabet Technical School tours Seven

Every year, for more than a decade now, Neil Mansfield – a very longtime friend of Seven –brings his metal working students from Assabet Valley Technical School for a day in our shop. At this point, Neil can usually conjure up stories about the start of Seven and his old friends here better than we can.

A group of about 20 13-15 year-olds joined us for a Q&A with shop manager Matt O’Keefe, lead welder Tim Delaney, head machinist Skip Brown, and our graphic designer Skunk who talked about the intersection between welding and art. We followed that with an extensive factory tour.

It’s always a joy for us to see young people getting excited and curious about what we do. Hearing Neil talk to his students about a possible future where you can have a job that allows you to work in a field creating something you love reminds us that we are doing something not everyone gets to do.