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Current Lead Times: Simple-Custom Framesets: 1 week. Full Custom Bikes: 7 weeks.

U.S. Built Custom Bicycles in Titanium and Titanium-Carbon Mix

A Study in Contrast

It was 13F at ride time this morning. Small flakes darted around on the wind. As the morning progressed, they got fatter, drifting and chasing each other into small cottony piles. We rode, and it was nice.  We like pushing ourselves through the falling snow, and there are usually fewer cars on the road.

It’s hard not to think of warmer days too, though.

Here’s a photo from FOS (Friend of Seven) Mike Bybee who was kind of us to put us in his new Sights of the Southwest 2018 calendar. Mike is an ardent explorer, bikepacker, and photographer. We built him this Sola SL 29er adventure rig a few years ago, and so he’s taken us on some incredible adventures.

A Seven mountain bike leans against a desert dirt ridge

19th Anniversary #tbt

We just realized that we opened our doors 19 years ago today. That first year, we crawled all over each other in a 1000sf space that had machines, builders, desks, phones and computers packed into it tighter than a Russian nesting doll. Then we moved into our current space, much larger. We had a party (and an indoor race) before we hauled all the lathes and mills in. Here is a snap from those heady times. We were young and (almost) carefree, at least when racing around the shop floor wearing a chimp mask and a Santa hat.

Folks riding doubles and laughing in an otherwise empty factory building

Into the Sunset – Mo Bruno Roy Retires

Our good friend and sponsored rider Mo Bruno Roy announced her retirement from pro racing yesterday after 12 years at the top. We think it’s best for you to hear it in her words, but we would be remiss if we didn’t point out the highlights of our time together as builder and rider.

Mo raced over 200 races on a Seven, including 31 wins, 63 podiums and 158 top-tens.

Of those, 143 were UCI races and included 5 wins, 31 podiums and 111 top-tens.

She raced 13 World Cups, 10 National Championships, including 3 wins (1 Masters, 2 Single Speed) and 6 top-ten Elite finishes (out of seven Elite races).

She was Single Speed CX World Champion, 2014, Cyclocross World Championships team member, Tabor, CZE 2010 and Winner of the 2009 USA Cycling National Calendar.

In all that time, she turned in one DNF (Did Not Finish).

BUT….those are just results. Sure, they’re important. At the pro/elite level, you race to win, and Mo won a lot. For us, there is much, much more to it than just winning, though. Mo is an ambassador of the bike. She brings people into our sport. She epitomizes what we think of as a pro cyclist, not just for the way she rides on race days, but by the way she rides her bike to work, to the grocery store, and to visit us here at the shop. And she does it all with a smile on her face. THAT is why we are proud of her, and proud of our partnership, because it’s more than a sponsorship.

Maybe sponsorship is what happens on race days, and partnership is what happens every other day of the year. Mo’s “career” as a pro racer might be over, but she will go on being a great cyclist for a long, long time, and that’s why we wanted to work with her in the first place.

We congratulate her on everything she packed into that career and wish her the very best for every mile to come.

Geaux Meaux!

Here are just a few of our favorite shots of Mo from over the years:

Photo by Brad Jurga

 

Photo by Chris Milliman Photo by Dave Chiu At Grand Prix of Gloucester (photo by Jon Henig)

#TBT

Again, our own Skip Brown, circa 1991, racing for Merlin Metal Works at Temple Mountain in New Hampshire. The photographer is Jim Paiva, a local BMX legend turned newspaper photographer. We love the look on Skip’s face, the sleeveless “jersey,” and the quads of steel. We can’t be sure, but we think Skip won this race.

#TBT

Here is our own Skip Brown, just after a top-ten finish at a World Cup race at the Georgia International Horse Park in 1997, the year after this same course served the Atlanta Olympics. Skip and Matt O drove down from Boston in the Seven van, raced and drove home. For a while there was an annual 24 hour race on the course (24 Hours of Conyers). It also featured in the documentary 24 Solo. Skip rode a double-butted Ti Sola that day, a very early iteration of the bike we are still making today. A few years later, we would get to watch Mary McConneloug ride another bike in this line at both the Beijing and Athens Olympics. Some of THAT history is captured in the documentary Off Road to Athens, well worth a watch.