James, a long-time industry veteran, just posted some good words about Seven’s Rider-Ready updates. His take on the program is interesting and worth a read.
“what’s more shocking about its program is its massive scope. Its new Rider-Ready range comprise 16 models, up to 36 sizes (per model, not total), three different titanium tubesets, three different stiffness levels, as much or as little tire clearance as you could want, and a ton of finish and build kit options – all from a “stock” build.”
Rob Vandermark, Seven’s founder, said this about the project’s development: “A year ago, we launched a few Rider-Ready bike models to see if it would be something riders wanted. They did. The project has been so successful that we’ve expanded it to include most bike categories while maintaining streamlined build times.”
Stay tuned for more words from James. Or, better yet, subscribe to N-1 if you haven’t already. James is probably the industry’s most thoughtful technical writer and product tester.
Rider-Ready Gravel 743, going on a long ride.
Rider-Ready Road 732, looking fast.
Rider-Ready Mountain 924-130, out on a fast and fun ride!