It’s hard to stay on top of all the innovations the bike industry serves up. We are under constant pressure to integrate new developments, such as tapered steerer forks, or disc brakes for cross and road bikes. Not every idea that makes it to market really serves the rider though, and as a custom builder we have to pick and choose the trends we think have legs, the ones really worth pursuing.
Staying current, for us, isn’t always about offering the flavor of the month, even though some of those flavors are good. It’s about finding the sweet spot between classic and modern, identifying the trends that really enhance the riding experience. We have never wanted to be a retro bike builder, applying old techniques to old materials as a sort of homage to what bikes once were. Neither do we want to chase every new idea and try to convince people we’re reinventing two wheels.
To us, being current means using the best materials and techniques to build bikes that people love to ride.
