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Current Lead Times: Simple-Custom Framesets: 1 week. Full Custom Bikes: 7 weeks.

U.S. Built Custom Bicycles in Titanium and Titanium-Carbon Mix

The Places We Go

Cyclists riding an endless dirt road

Because we build our bikes one-at-time, for their riders, we don’t have to manage an inventory of anything other than raw materials. That allows us to build the bikes riders want instead of trying to guess what they want or trying to convince them to buy what we have already built.

The challenges our riders have been taking on this last year really bring home to us how the way we do things allows our customers to lead us forward, to take us where they want us to go.

Mike Bybee rode from Arizona to Canada on his Sola SL bike-packing rig. Brad rode across the US, from Oregon to Virginia on his Evergreen SL, set up for loaded randonneuring. We rode in Yorkshire and on the Isle of Man. Matt Roy and David Wilcox attempted a 1000km brevet in the worst heat wave the Pacific Northwest has seen in decades. Daniel Sharp rode the Oregon Outback. Seven was at the Mt.Evans Hill Climb, in the Pyrenees and at Dirty Kanza. Sevens have been ridden through the night, through two full centuries, around Lake Michigan, through Paris and over the Paris-Roubaix cobbles.

Sometimes we shake our heads in wonder at all of it. What ends up happening is that, as much as guide Seven riders through the process of designing their bike, they guide us through the world of cycling. They show us what is possible and change our own ideas about what a bike can be.

Image: Daniel Sharp

A Month with the Lake

We recently received this story from our friends at Velosmith. Two Seven riders, whose bikes we built just last year, are headed out for a month-long trip round Lake Michigan. See the story below:

Suzi and WillAsk Suzie LaBelle about her Seven and she will tell you about its geometry and handling. She understands how the weight of the bike and the material used affects her performance and feel of the ride. And she knows that it feels stable on climbs, descents, and around corners.

Sounds like a hardcore, performance-minded racer, right?

In this case, you’d be incorrect. You won’t find Suzie on the local race circuit. Rather, you’ll find her in the midst of a month-long, fully self-supported, 1,400-mile bike trip around Lake Michigan.

The Adventure

The trip around Lake Michigan began May 17 and will take 30 days in total: 25 days of riding and five rest days. Suzie and her riding partner Will – also a Seven rider – met through the Evanston Bicycle Club, a local group of cyclists who ride together several times a week.

They soon discovered they both had a taste for adventure, and started to plan this tour. It will be self-supported; both Sevens are equipped with racks and they will carry only what they need.

“Will is a stronger rider than I am so he gets to pull in the wind,” she says with a chuckle. In addition to their own personal items, they’ve compromised on who carries what on their bikes. “He gets to carry the tools and I carry the first aid kit.”

The Training

Suzie and Will are both in their 60s, but don’t let their age fool you. These are two strong and experienced riders, and preparing for the trip meant many hours in the saddle.

Their typical week consisted of a moderate ride of 40-50 miles on Tuesday, a hard 40 miles on Wednesday, a fast 50 miles on Friday, and about 60 miles on one or both days over the weekend.

“For me this is more than an athletic undertaking. This is a journey – a pilgrimage – and I want time to stop and see the sites around Lake Michigan.”

The Best (and Possible Worst)

Suzie did most of the route planning and is most looking forward to discovering what she calls the “reality under the maps.”

“I love making the routes, visualizing what it will be like. I look forward to being in that environment day after day. And when we get there, discovering hidden meadows, hills, and lakes that maps don’t always show. “

She’s most concerned about the weather, especially as they get up towards the Upper Peninsula – which can still include very cold temps and snow at this time of year.

“Through our club contacts, we’ve been able to line up emergency people along the way in case we encounter extreme weather or a mechanical issue we can’t resolve ourselves.”

For more, follow along on their Seven.

 

Around Lake Michigan

Matt Bosman poses in front of Lake MichiganLast year, Seven-rider Matt Bosman road his Axiom SL around Lake Michigan in 10 days to raise money for World Bicycle Relief. As a maiden voyage, it was successful. He made it home again after 998.8 miles, and he raised over $3000.

Lake Michigan Route

This year, he is expanding on that great start, adding a few more miles (just for fun) and changing the route a little. This year’s ride will take place August 30 – September 7, and we are proud to have such a dedicated rider, and humanitarian, on a Seven for the trip.

You can contribute to World Bicycle Relief by visiting his donation page.

And, you can follow his progress via twitter @mattbosman and via his Seven.