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Current Lead Times: Simple-Custom Framesets: 1 week. Full Custom Bikes: 7 weeks.

U.S. Built Custom Bicycles in Titanium and Titanium-Carbon Mix

Mo Bruno Roy’s Mudhoney PRO

Mo Bruno Roy has won a lot of races on our bikes, including this year’s Single Speed Cyclocross World Championship. She makes us look good, and for this we are enormously grateful. This season, in addition to standing on podiums, she also got her Mudhoney PRO (affectionately known as Mo Pro II) all kinds of cool coverage, some of which we share with you here:

There was a cool write up and photo gallery in Cyclocross Magazine.

Another gallery in Velo News that documented the design, build and race process for the bike.

Cover Model

The surprise wasn’t finding the latest issue of Bicycling Magazine in the mail, that’s like clockwork, but to find a Seven on the cover has everyone at the Seven factory abuzz.

Bicycling cover
On the cover!

If you look hard enough on page 63, you can make out the blurred lines of our Head of Production Matt O’Keefe and his wife Susi’s Seven Sola 007 SL tandem. Susi, #547, stands in front of it.

Suzi and flowers
Susi and her tandem.

But the surprises kept coming! Our own Brad Smith, and his chiseled legs, can be found on page 65 standing in the Green River during the Deerfield Dirt Road Randonnee.

Brad and a pond
Brad tests the water.

 

Thanks to Bicycling Magazine for making our day.

Fit Werx – The Active Times’ Best Bike Shop in America

Three Sevens on display at Fit Werks

Being named the Best Bike Shop in America is quite an honor. Over a period of years, our friends at Fit Werx, in both their Waitsfield, VT and Peabody, MA locations, have established themselves as destination shops for riders looking for supremely well-fitted bikes. It is not at all surprising they were awarded this honor by The Active Times, who aims to be the world’s best source of authoritative, inspiring, enlightening content for living the active, adventurous life.

In their summary on Fit Werx, they say:

Though it’s not really close to much of anything, the original small Green Mountain shop has an outsized reputation.

We know that’s because Fit Werx brings expertise, professionalism and attention to detail to every bike they fit, design and sell. Read more here.

And congratulations to Fit Werx. We’re proud to work with you.

 

Peleton Magazine: Seven Mudhoney SL Custom

Mudhoney SL side view

I’m no traditionalist. I began racing on steel in toe clips, wearing something called a SkidLid. I suffered enough with heavy, flexible, uncomfortable equipment that I have very little nostalgia for it. I want carbon. Hell, I commute in carbon bikes with five figure price tags due to the nature of my work. So why was I on the phone with Seven Cycles?

Continue reading “Peleton Magazine: Seven Mudhoney SL Custom”