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Current Lead Times: Rider-Ready Framesets: 3 weeks. Full Custom Bikes: 7 weeks.

U.S. Built Bicycles in Titanium and Carbon-Titanium Mix

Getting Real About Steel

Limited Edition Giro Collaborative Bike

For decades the conventional wisdom has held that certain steel tube sets, whether Reynolds or Columbus or True Temper, held magical, mystical properties that gave riders the exact ride feel and performance they were looking for. And while that may be true for some very specific riders, each of the legendary steel tube sets, whether Reynolds 853 or Columbus SL, is exactly that, just one tube set with a very specific diameter and wall thickness. Sometimes there is a choice of a second down tube, but that is the extent of the customizability of the tube choice. If you happened to be the perfect size match for the tube set, you were in luck, but if you were smaller, the frame you received might be far too stiff, or if you were larger, far too compliant.

At Seven, we have always built our frames from tubing specific to each rider. We take into account rider size, riding style, preferred road feel and general riding conditions. We may select a top tube or seat tube from one of the big steel tube set makers if it’s appropriate, or we may take raw steel tubing and butt it by hand, here in our factory, to craft the exact ride a customer is looking for. We butt and bend all our steel chain and seat stays in house. When the bike is custom, one size never fits all, and one tube set is never appropriate to every design.

This is the reality of building in steel, if you want a custom bike, one tuned for both performance and comfort. There is nothing wrong with the tube sets of legend, but it is true that each set is only a limited solution for a small subset of riders. When you get into custom bike building, we feel it is important to think more deeply about your materials, to see how they can best be applied in any design and to push back against convention, whenever necessary.

More about the Limited Edition Giro bike we created with our friends at Cascade Bicycle Studio here.

Claire’s Axiom SLX

Claire's Axiom SLX

This is Claire’s Axiom SLX. We designed it with help from our good friend Chris Richardson at Bike Doctor of Waldorf, Maryland.

Claire sent us this picture of the complete build, and said, “I’m quickly falling in love with my new Seven! It’s an amazing bike. You were right, Neil; the paint looks awesome and I’m happy with the final choice. My initial impressions after 2 rides: light, agile, stable, lively, and effortless.

Seven featured on Bicycling.com

Seven Cafe Racer

One of the things a custom builder can do better than most production builders is find the sweet spots in between the traditional cycling categories. Constance Winters of Bicycling.com recently tested our Cafe Racer SL in just such a special configuration, somewhere in the space between go-fast road bike and all-purpose commuter.

First, this bike has S&S couplings so it can be broken down for travel. Total time to assemble this one, straight out of the case, is about ten minutes.

Next, it has a custom Tiberius handlebar, which gives the rider multiple hand position options, both aggressive and more upright.

And finally, it features a super quiet, super clean single-speed belt drive. The belt keeps you from getting grease on your pants if you’re riding for business, and its elegant simplicity makes break down and reassembly that much easier.

All of this in a sub-15lb package.

Image: Constance Winters

Garry’s Axiom SL

Garry's Axiom SL

Just the other day we were writing about the occasional build photos that trickle back to us, and how they can serve as vital motivation during the long winter months, when we are less on our bikes and more at our work. Lo and behold, Monday morning brought this picture of Garry’s new Axiom SL in Super Hero Blue with White panels and bare Ti stays. This one also has a 44mm head tube with a tapered fork and stealth carbon wheels. THIS is why you want to build custom bikes. Thanks, Garry.